One of the more interesting changes we’ve noticed this year is what happens after the keynote. Keynote speakers, this is a big opportunity for you. Five years ago, many engagements ended when the applause stopped. Today, organizations are increasingly asking speakers to stay involved.
Recently my family attended a public event that had hired a professional AV company. Unfortunately, nearly everything that could go wrong from an AV standpoint, did.
Microphones produced constant feedback. Music failed to play during performances.
Customization has become the expectation rather than the exception. Today’s audiences are smart. They want to know a speaker has done their homework. They want someone who understands their challenges and can meet them where they are.
Walk into any conference ballroom and you’ll notice something pretty quickly. Some people are locked in, others are present but distracted, and some are physically in the room but mentally somewhere else entirely. The difference comes down to how you show up as a conference participant.
